Experience cinematic brilliance like never before with the Samsung 77-Inch 4K HDR OLED Smart TV. This OLED display delivers impeccable visual performance with depth, contrast, and true to life color validated by the color experts at Pantone. Whether you're binging a new series or gaming with your friends, the deep blacks and vibrant hues make every scene pop with lifelike intensity. Equipped with a powerful AI processor, this OLED TV enhances your viewing experience to the max. Enjoy exceptional clarity in every frame, smoother motion during fast-paced action, and crystal-clear dialogue thanks to real-time voice amplification and language translation. Whether it’s action, drama, or live sports, your content is tailored and enhanced by AI intelligence. Control is effortless with built-in voice assistants like Bixby, Alexa, or Google Assistant. No remote required, just speak to your smart TV to adjust settings, switch channels, or launch apps. And with Samsung TV Plus, you're instantly connected to over 2,700 free streaming channels and more than 400 premium content options, all ready to enjoy straight out of the box. Complete your setup by pairing your new Samsung TV with a Samsung Q- or S-series soundbar for rich, multidirectional sound that immerses you from every angle.

• 4K OLED HDR Flat Screen TV: This 77” OLED TV offers dynamically rich boldness and contrast with vibrant, true to life color hues validated by experts at Pantone for an exquisite viewing experience
• AI-Powered Features: This OLED TV uses a powerful AI processor to upgrade your sound and picture quality, from improving depth and vibrancy to smoothing motion blurs, amplifying voices and dialogue, and translating languages in real-time
• No Remote, No Problem: Use smart home devices like Alexa or Google assistant or Bixby, the built-in voice assistant, to bypass the need for a remote control and change settings and channels with vocal commands
• Ready to Watch Right Out of the Box: This 4k HDR TV comes ready to watch right out of the box with Samsung TV Plus; browse between over 2,700 free channels and 400+ premium channels of news, sports, movies, and more
• Pair with Soundbar to Complete Your Home Theater: Connect this 77-inch OLED smart TV with a Samsung Q- or S-series soundbar to create a robust home theater that provides enhanced, multidirectional sound that pulls you into the action